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"Unscented" vs. "Fragrance-Free": What the Labels Mean for Sensitive Skin

If perfumed deodorants, washes or lotions make your skin itch, the word on the front of the bottle may not tell the whole story. The FDA says some unscented products still contain fragrance ingredients.

Woman in her sixties in a store aisle comparing two plain unlabeled lotion bottles, reading the back of one closely.
In this article
  1. The short version
  2. What the FDA suggests
  3. Practical checks

Itchy underarms after a new deodorant, or a rash where your body lotion goes, can come from fragrance. Here is what the labels mean.

The short version

  • “Unscented” isn’t the same as fragrance-free. The FDA1 says some products labeled unscented still contain fragrance ingredients, added in small amounts to mask the smell of other ingredients.1
  • “Fragrance” on an ingredient list can hide many chemicals. U.S. rules let companies list a fragrance mixture as just “fragrance,” because the formulas are treated as trade secrets.1
  • Plant-based isn’t automatically gentler. There’s no regulatory definition of “essential oils,” and plant ingredients are treated like any other ingredient.1
  • Some fragrance components can cause allergies or sensitivity in some people, even if they’re safe for most.1
  • No FDA1 approval is required before fragrance ingredients go on the market, though products must be safe as labeled.1

What the FDA suggests

If you’re sensitive, choose products labeled fragrance free and check the ingredient list carefully. If you have questions, contact the manufacturer.1

Practical checks

  1. Flip to the ingredient list. Look for “fragrance,” “parfum” or “flavor,” and for essential oils.
  2. Change one product at a time so you can find the culprit.
  3. Don’t forget laundry. Detergents, fabric softeners and dryer sheets often carry fragrance and are regulated by the Consumer Product Safety Commission rather than the FDA1.1
  4. See a dermatologist if rashes keep returning. Patch testing can identify specific allergens. Our guide to patch testing preparation explains it.

Our article on hypoallergenic deodorant labels covers another label claim that may not mean what it suggests.

Try: “I keep getting an itchy rash under my arms even with unscented products. Could it be a fragrance allergy, and would patch testing help?”

Arms Up includes a Fresh Log and a zone-by-zone match. Use them to record each product you try and how your skin reacts. See the book.

This article is for general educational purposes only and is not medical advice. It isn't a substitute for diagnosis or treatment from a qualified healthcare professional who knows your health history. Please don't ignore professional advice or delay getting care because of something you read here. A rash that blisters, spreads, or doesn't clear after you stop a product should be checked by a clinician, who may suggest patch testing. If you think you may be having a medical emergency, call 911 or your local emergency number right away. This article discusses product labeling and federal guidance. It does not evaluate any particular brand or product. Girl Playbook does not endorse any specific product, test, or provider.

Read our health disclaimer

Girl Playbook sells this book. It provides education and worksheets, not individualized medical care.

Sources

The research behind this article, in the order it’s cited. How we source our articles.

  1. U.S. Food and Drug Administration, 2022Fragrances in Cosmetics (opens in a new tab)abcdefghij

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